<aside> 💡 Tombe en amour avec tes clients, pas ton produit. Trouve un client en lien avec ta mission.

Clients don't choose the best option, they choose the least risky option - The Futur

Don't sell what you can do, sell what the world can do.

The price of your product or service has to be relative to the risk of the company - The Futur

You are in the business of hopes and dreams. You are in the feeling business.

Underpromise Then Overdeliver.

</aside>

Product Hunt - The best new products in tech.

AppSumo: The Store for Entrepreneurs

'Product vs Design vs Tech': A Partnership, not a Battlefield

Lean B2B | B2B Customer Development Methodology for B2B Innovators

Linky Product - Product Strategy made simple

Product Management + Scrum: the magical recipe - Linky Product

Product Creation:

<aside> 💡 At the beginning of the curve of innovation you are selling privately, than the more your product becomes known you start selling to the public.

How to innovate and be a leader in your market. (15% - 18% market penetration)

Is the industry in a centralizing mouvement or in a decentralizing mouvement?

</aside>

https://www.youtube.com/watch?v=iQsnObyii4Q&ab_channel=TED

https://www.youtube.com/watch?v=9QnfWhtujPA&ab_channel=Rare

https://youtu.be/OjfpG3hG-e0

The difference between the PM and the PO is that while the PM is out of the building doing market research, meeting potential customers and gathering feedback, the PO is at home in constant contact with the development team and making sure all the production processes are being carried out correctly

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Product Launch (Start Up)

What is the fastest, simplest thing with the highest probability of success. - Repeat Over and Over again.

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Product Scaling (Scale Up)

J'aide les X à Y grâce à Z = positionnement.