YouTube videos that could help you do this task :
How To Structure Your Facebook Ad Campaigns :
https://www.youtube.com/watch?v=TBSuxR_Qa90&t=3s&ab_channel=BenHeath
Goal: To design a complete blueprint of how your Facebook Ad Account will look like.
Ideal Outcome: You have a blueprint ready to implement on Facebook Ads Manager.
Pre-requisites or requirements: If you haven’t set up your first campaign in that account yet, you should already have identified which business goals you want to achieve with Facebook Ads, which campaign objectives are suitable for you, and have a general idea of the audiences you’ll be targeting and which ads you’ll be showing them.
Why this is important: To scale and optimize your Facebook Ads campaigns you need to have a proper structure in place. If your account is disorganized, reporting and optimizing it will be a challenge, your teammates will not understand it and your campaign’s performance will suffer.
Where this is done: A piece of paper is fine. But we have provided you with both a visual template if you want to impress your clients or teammates, or a spreadsheet so you can update it in the future.
When this is done: Every time you’re starting a new Facebook Ads campaign. Or periodically (every 3 months) to make sure you’re following the structure.
Who does this: The person responsible for CRO or Paid Advertising.
- Open and make a copy of the Facebook Ads Structure template:
- (Optional) If you want to better convey your new structure to clients, your teammates, or employees, open, copy, and edit the following template:
- (Optional) When you’re just getting started, pencil and paperwork just fine to draft your rough structure.
- Move on to the next chapter.
Go through the following questions while updating your templates or draft, to reflect your decisions.