YouTube videos that could help you do this task :

How to Add Google Tag Manager to a Squarespace Website :

https://www.youtube.com/watch?v=oS-rRdPgjGI&ab_channel=MacFrederickMomentumDigital

Goal: To add Google Tag Manager to a Squarespace site.

Ideal Outcome: Google Tag Manager is properly installed without any technical issues.

Prerequisites or requirements: This works for all Squarespace plans, except the “Personal” plan.

Why this is important: Google Tag Manager is a great tool to add and manage multiple pixels and tracking codes without needing to edit the code of a site.

Where this is done: In your Squarespace admin panel and Google Tag Manager.

When this is done: Only once—the first time you install Google Tag Manager.

Who does this:

The person responsible for website management or analytics.

  1. Download and install the Google Tag Assistant Chrome Extension (Free)
  1. If you don’t have a Google Tag Manager account yet:
  2. Sign up for Google Tag Manager (Free):
    1. You’ll need to log in to your Google account.
    2. You’ll be prompted to set up a Google Tag Manager account right away.
      • You can just use your company/website name for both the account and container.
      • Under “Where to Use Container”, select “Web”

  1. Accept the terms and conditions.
  2. You will see your Google Tag Manager code.

d1. Copy the first snippet of code, you will need it for the next chapter.