YouTube videos that could help you do this task :
How to Migrate an Entire WordPress Site to New Host :
https://www.youtube.com/watch?v=EuET2-Xqm4c&ab_channel=WebsiteLearners
Goal: Migrating an existing non-SEO friendly URL structure on a WordPress website to an SEO-friendly one, while mitigating any potential damage (e.g. if your content is already indexed and ranked, you might notice organic traffic drops and 404 errors).
Ideal Outcome: Your SEO-friendly URL structure will help Google index and rank your site better - and you will be able to achieve this while minimizing traffic drops.
Pre-requisites or requirements: This SOP applies only to WordPress websites. Also, you will need to have access to the Google Search Console. If you don’t know how to set up your Google Search console, you can check out :
Why this is important: The more SEO-friendly your website is, the more likely it is that it will land in the first page of the Search Engine Results Pages.
Where this is done: In WordPress Admin Panel and Google Search Console.
When this is done: Preferably, when you launch a website. However, it can be done afterwards.
Who does this: The person responsible for website management, or SEO.
- Know the recommended URL structure
There are two types of URL structure that typically offer the best results:
- /%postname%/ This is the most general URL structure you can follow - and it is the one that applies in most cases.
- /%category%/%postname% Sometimes, it makes sense to use this structure, particularly when you take into account any (or all) of the following:
- Content strategy and user experience: If you have devised a content strategy where categories play an important role, you might want to use this type of URL structure as It will also be easier for users to find a particular section on the site if it’s clearly structured according to different categories;
- Tracking: Some platforms will be easier to track if you use the category before the post name.
- Example: If your website sells emojis for Men and Women, and your want to create a facebook custom audience that targets all the users that visited the Men’s emoji section you can do it easily by creating a rule that includes all the users that visited a URL that contains /men/.
- Check your current URL structure
To see your current URL structure, follow these steps:
- Go to your WordPress Admin Panel → Settings → Permalinks;